Why Ivy Leaf®

Our story began with a journey to self-love. 


Our quest took many avenues, exploring the true definition of self-love through various forms. From how we speak to ourselves mentally; to how we feel about ourselves emotionally; to the ingredients we allow our bodies to ingest physically. Not just when it comes to food, but the ingredients we intake from our daily products as well.

The average skincare product found at any local drugstore is composed of a concoction of chemicals, clinically tested to cleanse or moisturize the skin. Yet, these products rarely take into account the everlasting effects on other parts of the body. The deeper, unseen parts to be exact. As the skin absorbs and reacts to such ingredients, our bodies continue to absorb until they filter into the bloodstream, affecting our bodies beyond our skin. We began to realize that self-love and respect – concepts that seemed invisible and intangible – actually manifest themselves physically is a variety of ways in our daily lives, and our skincare is no exception. When we were led to creating a skincare line, this knowledge followed suit as we knew that the ingredients in the products we offer other women go so much deeper in value than what is typically perceived.


No secrets, no problem. 


Ivy Leaf® Skincare is made with 100% pure English ivy leaf extract, and all natural ingredients that keep your safety, well-being, and self-love in mind:

  • Plant-Based
  • Vegan
  • Non-GMO
  • Paraben-Free
  • Gluten-Free
  • Sulfate-Free
  • Phthalate-Free


How we formulate it:


We work with our own scientist and pharmacist out of South Korea to make sure that all of the ingredients that are going into our formulas/products have a meaning and a purpose. The formulas that are used in all of our Ivy Leaf® Skincare products are 100% our own and handcrafted to make a difference in every users skin.

It sparked our authenticity. 


When it comes to describing self-love, “authentic”, “raw” and “natural” were some of the words we resonated with. We therefore knew that a skincare line embodying such a love for self needed to be just as pure. So, we immersed ourselves in everything Mother Nature has to offer. Yes, we even dove into dark waters, investigating the very fear of nature we all had common ground on; poison ivy. While initial reactions to the plant are understandably negative, a closer look lead to discoveries that completely transformed our world and purpose. It resulted in the creation of a product that we are beyond proud to share with you.

The secrets of English Ivy.


What do you think of when you think of ivy? Do any of these key traits come to mind?

  • Hydrates Skin
  • Heals Scars
  • Tightens Blood Vessels
  • Relieves Pain
  • Treats Psoriasis
  • Treats Eczema
  • Treats Acne


We know, we were shocked at first too.


English ivy is native to the Americas (north and south), as well as southern Europe. Commonly thought of as a hazard to skin, people have used the EXTRACTS within English ivy leaves to minimize pain and infection from wounds on the skin for centuries. The leaf is rich in antibacterial properties, one of which is saponin which, when secreted, becomes nature’s healer.

It goes beyond healing.


As a majority of skincare ingredients applied to the skin are ingested into the bloodstream, English ivy leaf extract has been proven to contain properties strong enough to tighten and strengthen blood vessels. The results? Purified reduction of wrinkles, eliminating lines and reducing facial tension. On a surface level, ivy leaf extract has been praised for thoroughly hydrating the skin and relieving irritation from psoriasis, eczema, acne, and other skin-related conditions!

It goes beyond beauty.


The healing power of ivy leaf extract is so potent, it’s been proven to heal pain associated with osteoarthritis and rheumatism. Using products containing the extract can help to strengthen bones and reduce inflammation in the joints. This may not seem relevant to have in a skincare line, but we now know that the reality has revealed the complete opposite. We need to be mindful of what our bodies are ingesting, and the everlasting preventative and medicinal benefits of absorbing such an incredible extract from nature are undeniable.

We definitely saw the benefit, and took FULL advantage.


Despite all that science has brought to light regarding the transformative impacts of English ivy leaf extract for our skin AND bodies, it’s not a common component to skincare products. We could go deep with theory as to why all day, but none of them we plan to abide by. Our passion to love and respect ourselves in every way possible is too fierce; as well as our gratitude for coming across such knowledge from such a humble journey. Today, we share that knowledge in the form of our proudest creation, produced from a place of self-love, that we hope to make you just as proud to own. 🌿


Be on #TeamIvy or read more about Ivy thru our blogs!